Taylor Coppin

DJs of Charleston / MTJM LLC

Events / Entertainment

#4QUALIFIED

Call

Call 1Feb 23

Diagnostic Scorecard

Pain

Locked

Future

Locked

Credibility

Strong

Biz Case

Surface

Friction

Surface

Buyer

Strong

Status Quo

Strong

Root Cause Analysis

N/A (Active)

Close Path

Primary Blocker

Free→paid conversion. Taylor is getting full value at $0. No pricing has been proposed. Team member (Mariel) thinks Magiq is Zapier. High feature count but most are growth features, not blockers to current use.

Next Action

Introduce pricing. Frame as: "Beta period ends [date]. Here's the paid plan." Don't wait for all 6 features.

Close Probability

HIGH — Already onboarding. Champion is selling internally. But revenue = $0 until pricing is introduced.

Notes

Active beta. CEO champion. Team assigned. Risk: free beta → paid conversion + team adoption.